The Booze Box - Branding Project
Booze in a Box is a monthly subscription box, which is all about experiencing alcoholic beverages from all around the world, offering a new set of drinks from a different country every month.
The target audience is aimed at UK couples who are settled comfortably into their careers. They are looking for a simple way to get alcoholic drinks from around the world to their front door, without having to spend lots of time searching and ordering from lots of places, as they will both have busy day lives. They are adventurous, playful and enjoy new experiences.